10 Essential Strategies for Small Business Survival During a Recession – [US Outlook Update April 2025]

Learn 10 key strategies to keep your small business thriving during a recession. From cutting costs and optimizing cash flow to innovating and enhancing customer engagement, these tips will help you stay resilient and succeed in challenging economic times.

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Yesterday’s Price is NOT Today’s Price

“Yesterday’s price is NOT today’s price!” – Fat Joe wasn’t talking about ads, but he might as well have been. Digital ad costs keep rising, but print offers stability. With locked-in pricing and lasting impact, print helps businesses control budgets while digital prices soar. Want predictable marketing? Think print.

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Freelancers Pro Guide – Chapter 8: Exit Plans, Evolutions, & Freelancing on Your Terms

Freelancing isn’t a forever hustle—unless you want it to be. This chapter explores how to evolve, pivot, or step back with purpose. Whether you’re scaling up or winding down, you’ll learn to design a career that supports the life you actually want.

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